Media Survey Results

Thanks to everyone that has completed our Nonprofit Public Relations/Media Survey! We have gathered some great feedback that we are using to plan our September AEA program on Nonprofits and Media. One of the main concerns expressed in the survey was a lack of time. Many responses cited the lack of time that nonprofit staff have to focus on their media coverage and the time-crunch that reporters face as well. Hopefully our panel participants (representatives from local media outlets) will be able to engage in discussion with us about how we can all get the most out of the limited time investments that we can make.

Organizations seemed particularly interested in learning how to create situations where both the media and nonprofits could benefit. Many respondents had creative ideas about how to cultivate these win-win relationships, and even more expressed interest in discovering how to do so. One response summed up the sentiment expressed by many, saying that the organization could provide "Great stories, great visuals, great sources and great style. When they find us, they'll love us-- but we're out of their regular radar range... I'm workin' on it!"